Boston to Celebrate World Fair Trade Day, May 8

Fair Trade Boston Organize Events Throughout The City

BOSTON, MA, April 30, 2010 - Fair Trade Boston, a campaign of the Boston Faith and Justice Network, is organizing and promoting special events at fifteen locations around Greater Boston to celebrate World Fair Trade Day on Saturday, May 8. The Boston Faith and Justice Network, founded in 2006, is a community of Christians seeking justice as an expression of faith through personal, community and public policy change. Fair Trade Boston is a coalition of church teams, student groups, and ethical businesses working to widely increase the availability and use of Fair Trade products throughout the Greater Boston area, with a primary goal of officially declaring Boston a Fair Trade Town.

Participating locations include the Equal Exchange Cafe (by the TD Garden), Ten Thousand Villages (Brookline and Cambridge), Ben and Jerry's Ice Cream (Newbury St), Crossroads Trade, Flat Black Coffee Company (Dorchester), JP Licks Ice Cream (Cambridge, Brookline and Jamaica Plain), Haley House Bakery Cafe (Roxbury), Harvest Co-op Markets (Jamaica Plain and Cambridge), Hope Central Church, Mariposa Bakery, City Feed and Supply (Centre St) and Autonomie Project. Between 10:00am and 3:00pm on May 8, these businesses and others will be offering Fair Trade-related promotions and discounts, music and educational presentations, Fair Trade food and drink samplings, and much more.

"This year's World Fair Trade Day will offer Bostonians unique and eye-opening engagement with the rich array of people and places committed to making our fair city exactly that." said Seth Wispelwey, World Fair Trade Day Organizer for Fair Trade Boston. "This year we are organizing and supporting Fair Trade events throughout Boston, Cambridge and Brookline through a "Fair Trade Crawl." This event is designed to connect ethical businesses and likeminded consumers who plan to partake in the day's events or just happen to stop by."

Here's how it works:

  • On May 8, Fair Trade supporters will receive a card at stores hosting a World Fair Trade Day event and promotion.
  • Each card will list the participating businesses where customers can learn more about Fair Trade and engage in the many exciting things that businesses are doing to highlight their commitment to Fair Trade.
  • Consumers will obtain a unique mark on their card for each location they visit.
  • Consumers who visit 4 locations or more will be entered in a drawing with special Fair Trade prizes provided by Boston-area Fair Trade businesses.

One example of a Fair Trade stop people can make will be the Equal Exchange Cafe at 225 Causeway Street, by the TD Garden. The Equal Exchange cafe is known for serving only fairly traded, organic coffee and tea sourced from small-scale farmers and will be celebrating World Fair Trade Day with special promotions. Free small cups of coffee will be offered from 10am-3pm. Customers may also choose to enter a raffle drawing for an Equal Exchange gift bag, while enjoying live music.

"We are absolutely thrilled that so many influential and conscientious Boston businesses are participating in World Fair Trade Day this year," said Ryan McDonnell, Executive Director of the Boston Faith and Justice Network. "By participating in this annual event, businesses show their support of fair wages and labor standards for farmers, and environmental benefits for a healthy planet."

The businesses and venues sponsoring World Fair Trade Day events are all committed vendors of fairly traded products and expanding their availability and use in Boston.

Contact:
Rodney North
rodney@equalexchange.coop
774-776-7398

Other contacts:
Seth Wispelwey
Fair Trade Boston
617.800.5540
781-439-5918
seth@fairtradeboston.org
www.fairtradeboston.org/events

Meghan Hubbs
Equal Exchange Cafe
mhubbs@equalexchange.coop
www.equalexchangecafe.com