Serving and Selling FAQ

 

Frequently Asked Questions

Answers

Do you have brewing instructions for Equal Exchange's Fellowship Blend and pillow pack coffees?
Yes! Check out this pdf for some handy brewing tips.
Does Equal Exchange offer other products, besides coffee, that could be used to compliment a coffee hour or office coffee program?
Yes! Our tea and hot cocoa are perfect for non-coffee drinkers. We also offer cups, stirrers, sugar packets, and other items to fill your brewing and serving needs.
Does Equal Exchange offer equipment for brewing and serving coffee?
Yes! We offer commercial-style brewers and airpots for serving. The purchase price includes the cost of installation.
Which products do you recommend I offer at my sale?
We suggest starting conservatively, with just 2-3 types each of coffee, tea, and chocolate. Some of our most popular products are:
Can I sample your products before I order a whole case?
The best way to taste our products is to order single items. So, for example, if you hope to start selling chocolate but don’t know which flavors to choose, you can order one bar of each at retail prices and hold a tasting with a committee or during your regular sale. Once you know which varieties people like best, you can begin to order those by the case at wholesale pricing.
I'm hoping to start selling Equal Exchange products in my community, but I'm nervous about the up-front costs. Can I order them on consignment and return any products that I can't sell?
Unfortunately, because our products are perishable food items, we are not able to sell them on consignment. Our hope is that our low wholesale prices make it easier for you to place your first order, and that soon the program will pay for itself! You might also consider taking pre-orders from community members before your first order.
How much should I charge for Equal Exchange products at my sale?
It's up to you! Some people charge retail prices at their sales, while others charge little or nothing more than the wholesale price they paid for the products. Here are some questions to consider as you determine your prices:
  • Are you hoping to raise money through your sale? If so, how much money do you need to raise?
  • Is your goal to expose more people to Fair Trade products, without necessarily making a profit for your group? The lower your prices, the more people will buy.
  • How much do products like these cost in local stores? What are people in your community accustomed to paying?
  • How can you ensure that your Fair Trade efforts become self-sustaining? Consider raising some money through your sale and using those profits to purchase Fair Trade coffee for your coffee hour or office use.
I want to offer Fair Trade crafts at my sale! How can I do that?
Equal Exchange offers a limited range of fairly traded handcrafts to compliment our food offerings. If you'd like to sell a wider selection of craft items, there are many wonderful Fair Trade organizations you can order from. One ally organization of ours is Ten Thousand Villages.
 
 

To find out more about our products, or Fair Trade in general, please see the following FAQs:

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