ComicBook | Equal Exchange


Fair Trade, like coffee, is complex, rich and fascinating.

We now have available a new educational resource: The History of Authentic Fair Trade.  In comic book format, we present a version of Fair Trade that is shared by many Equal Exchange colleagues, allies, and partners.  We hope that by presenting this material in this way, with heroes and villains, and condensed stories, it will pique the reader’s curiosity so that she will dig deeper, ask questions, and ultimately make a conscious decision about where she stands in relation to small farmers, co-operatives, and democratic movements, as well as corporations, certifying agencies, and alternative trade organizations. 

So sit back and enjoy a cup of coffee as you contemplate this history of Fair Trade, and decide how it all fits together on your path to peace and social justice. 

View and download the full comic book (PDF, 89.8 MB) here.

Read the full comic book online here.

Hard copies can be ordered for $3 from our webstore here.

Store accounts wishing to order free multiple copies should get in touch with their account rep. 

Read it in Spanish here