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Building a Vibrant Community

We are taking a powerful step in building a democratic brand that connects small farmers in the South to citizen-consumers in the North, and we need your support.

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From the Blog

  • February 21, 2019

    Time, it is something the modern-day shopper is not likely to have in abundance. Walking through the aisles at a grocery store, our senses are inundated. Everyone is trying to get our attention, our dollar, our buying patterns or demographics to add to their marketing research, so we can be placed in a box, minimized to a mere statistic. When we pluck a product off of a shelf, it usually ends there. Who out there really wants to take the time to get to know us, find out who we are? Turn customers into humans, statistics into conversations, aggregate data into community, and dollars into real change?

    Frankie Pondolph
  • February 7, 2019

    In early January, I wrote a piece highlighting my experience as a dairy farmer and the path that led to my work at Equal Exchange. In this piece below, I hope to dig into elements of the dairy crisis and raise awareness of the consequences of building a food system for large corporations and commodity markets.

    Frankie Pondolph

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