Tags: food system

Have you ever seen a cacao pod? In the wild or on the farm, it awkwardly hangs from the trunk and branches of the Theobroma cacao tree. An alien fruit of seemingly endless variety —shaped like a papaya, hard like an acorn squash and often ridged like one, too. It comes in reds, browns, golds, purples, sometimes different varieties growing right alongside one another. Cutting one open reveals a world no less strange than the exterior—filmy, gooey white membrane enrobes brown and purple beans that are about the size of large grapes. The aroma from the interior is alluring, though: citric and bold, floral and sweet, even woodsy and minerally, depending on the variety of pod you’re sniffing

Jessica Jones-Hughes & Ravdeep Jaidka of OKE, USA

Over the last decade, avocados have transitioned from an exotic fruit to a grocery staple, finding a place in U.S. kitchens on a weekly basis. Last year, avocados surpassed bananas as the most valuable fruit import in the U.S. This statistic alone speaks to the immense boom that avocados have seen in the U.S. market.

This year we asked our director of purchasing and production, Todd Caspersen, to conduct a critical analysis of how we think our coffee farmer cooperatives are faring. His assessment is sobering. We have decided to share it in this space, unsparing and unfiltered, believing that this level of analysis will make all of us more informed and enable us to critically assess where in the years to come we can collectively make the most progress in building supply chains that truly work for small scale coffee farmers, Equal Exchange and our customers.

For many years Equal Exchange has told the story of our worker cooperative, the story of our producer partners, but what stories make up the community of customers, activists and allies that we are building together through the newly launched Action Forum? Who are they? What are they doing out in the world? How can we begin to build one story together?